About

Designed on the sunny Gold Coast of Australia, Sailor Way is a swim and resort label that endeavours to celebrate women and the female form. From the fabrics and textures to the classic design and silhouettes, each piece is carefully curated to embrace femininity and instil confidence in the wearer

From the Founder/ Designer

Hi, I'm Stella, the founder of Sailor Way. I grew up with a love of fashion and design. From hand sewing dolls clothes as a child to creating my own wedding dress, design has always been a part of my life.

While I've always known that I wanted to start a fashion label, it was a conversation with my hairdresser and good friend that sparked my desire to follow my dream. A casual exchange about the difficulties of finding swimwear, especially swim bottoms, reignited my passion and Sailor Way was born.

My first collection was released in February 2022 featuring a range of swimwear and resort wear that aims to flatter the female form while also being comfortable and practical.

It means the world to me that you have taken the time to check out my website and I hope you love the collection as much as I have enjoyed creating it!